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FAW Volkswagen: DSG gearbox storm has no impact on performance.
  • Automotive

It is quite appropriate to describe the incident of Volkswagen DSG transmission which has lasted for nearly a year with "one wave, one wave and another wave". Interestingly, in the continuous whirlpool of public opinion, FAW - Volkswagen, one of the earliest auto joint ventures in China, has soared its sales performance, and the fermenting case of the gearbox crisis has had little impact on the enterprise. The first financial daily reported in January 11, 2013 that the DSG transmission case, which lasted for nearly a year, was described with "one wave and one wave again". Interestingly, in the continuous whirlpool of public opinion, FAW - Volkswagen, one of the earliest auto joint ventures in China, has soared its sales performance, and the fermenting case of the gearbox crisis has had little impact on the enterprise. At the beginning of the year, consumers were constantly reflecting on the defective product management center of the State General Administration of quality inspection, carrying the Volkswagen DSG 7 speed dry double clutch transmission, which appeared jitter, setback and other problems. In order to solve the problem of users' discomfort, Volkswagen launched a software upgrade service to customers who used 7 speed DSG transmission vehicles in China last March. But the effect is counterproductive. Owners believe that the public should recall related products, the reason is that the United States and other similar products have been recalled. In order to ease pressure on all parties, Volkswagen issued an official statement in May 23, 2012 and January 6, 2013, extending the quality guarantee period to 10 or 160 thousand in all the DSG transmission produced before December 31, 2012 and 2013 in the Chinese market. Extending the warranty period is not only a costly measure for automobile enterprises, but also a test for the management capability of enterprises. However, after the "DSG storm" gradually subsided for several months, it became the focus of public opinion recently. The news came from last December 27th that Volkswagen announced a recall of some DSG malfunctioning vehicles in Taiwan. Consumers again question the different ways of handling different regions. This time, the Volkswagen still reacted quickly, saying that the recall of the Taiwan region was in a different form than in mainland China, but the substance and the mainland market announced and notified customers and other markets for subsequent service activities in March. That is. At present, the DSG gearbox has not subsided, but the technical level of public opinion whirlpool does not seem to bring Volkswagen into the abyss of China's JV FAW Volkswagen. Instead, its performance has accelerated again. Reporters learned from FAW Volkswagen that the total sales volume will exceed 1 million 300 thousand last year. The company has set 1 million 500 thousand sales targets for this year, and is expected to become the largest passenger car company in China. In the opinion of the industry, it has a great relationship with the brand image that Volkswagen has set up in the eyes of Chinese consumers for a long time. By virtue of its German "technology lead" and "reliable quality", the public car is becoming more and more close to the demand of Chinese consumers. In recent years, the state has introduced more and more laws and regulations on energy saving and emission reduction, and encourage the use of related technologies, and the DSG technology of the masses coincides with it. Although some of the products have problems, but the car is carrying the DSG gearbox, compared with the traditional diesel motor vehicles do more fuel, this point is widely recognized by consumers. It is quite appropriate to describe the incident of Volkswagen DSG transmission which has lasted for nearly a year with "one wave, one wave and another wave". Interestingly, in the continuous whirlpool of public opinion, FAW - Volkswagen, one of the earliest auto joint ventures in China, has soared its sales performance, and the fermenting case of the gearbox crisis has had little impact on the enterprise. The first financial daily reported in January 11, 2013 that the DSG transmission case, which lasted for nearly a year, was described with "one wave and one wave again". Interestingly, in the continuous whirlpool of public opinion, FAW - Volkswagen, one of the earliest auto joint ventures in China, has soared its sales performance, and the fermenting case of the gearbox crisis has had little impact on the enterprise. At the beginning of the year, consumers were constantly reflecting on the defective product management center of the State General Administration of quality inspection, carrying the Volkswagen DSG 7 speed dry double clutch transmission, which appeared jitter, setback and other problems. In order to solve the problem of users' discomfort, Volkswagen launched a software upgrade service to customers who used 7 speed DSG transmission vehicles in China last March. But the effect is counterproductive. Owners believe that the public should recall related products, the reason is that the United States and other similar products have been recalled. To ease pressure on all sides, Volkswagen issued an official statement in May 23, 2012 and January 6, 2013, extending the quality guarantee period to 10 or 160 thousand kilometres for all the DSG transmission that was sold in the Chinese market before December 31, 2012 and 2013. Extending the warranty period is not only a costly measure for automobile enterprises, but also a test for the management capability of enterprises. However, after the "DSG storm" gradually subsided for several months, it became the focus of public opinion recently. The news came from last December 27th that Volkswagen announced a recall of some DSG malfunctioning vehicles in Taiwan. Consumers again question the different ways of handling different regions. This time, the Volkswagen still reacted quickly, saying that the recall of the Taiwan region was in a different form than in mainland China, but the substance was in line with the service activities of the mainland market that was announced in March and notified customers and other markets. At present, the DSG gearbox has not subsided, but the technical level of public opinion whirlpool does not seem to bring Volkswagen into the abyss of China's JV FAW Volkswagen. Instead, its performance has accelerated again. Reporters learned from FAW Volkswagen that the total sales volume will exceed 1 million 300 thousand last year. The company has set 1 million 500 thousand sales targets for this year, and is expected to become the largest passenger car company in China. In the opinion of the industry, it has a great relationship with the brand image that Volkswagen has set up in the eyes of Chinese consumers for a long time. By virtue of its German "technology lead" and "reliable quality", the public car is becoming more and more close to the demand of Chinese consumers. In recent years, the state has introduced more and more laws and regulations on energy saving and emission reduction, and encourage the use of related technologies, and the DSG technology of the masses coincides with it. Although some of the products have problems, but the car is carrying the DSG gearbox, compared with the traditional diesel motor vehicles do more fuel, this point is widely recognized by consumers.

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  • client torfors
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  • client drayton